In today’s technology-influenced world, Intellectual Property Rights are vital elements needed to maintain an edge in the competitive market. It is crucial that the companies understand that which creations of human intellect
Tag: legal
Trademark
With multiple similar goods offered by multiple competitors in the market, differentiation becomes pivotal. A trademark is a symbol that distinguishes between the goods of the company with that of the competitor. Apart from differentiation, a trademark can also serve as a means to offer product authentication and a seal of trust and quality.